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It made me think about the "little things" that make you recommend companies. I've heard of people's real estate agents getting them move in gifts, and sending them Christmas Cards/Birthday Cards. My head usually whips around and I say .. "Whaaaaaat? Really? Who is your agent?" Our mortgage broker for the first year or so sent us cards but it kind of tapered off. But I remember thinking that it was a genius plan. It was a little dent in her commission that she got from us but it made an impression that was such a worthwhile investment as no other report, sales tactic when you *need* my business compared to the follow up for a long time after, thanking me for my business. That is what makes people recommend people I think.
Cookies from FieldStone Windows, ordered from Passion for Desserts
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